"It has been an absolute pleasure to work with CyberStampede. Your services are of the highest quality and the manner in which you carry them out is extremely professional."
May
22
New digital media service offerings at CyberStampede
Let’s Fix your Conversion Process and Web Site Output
We are pleased to announce the availability of high level marketing infrastructure & operational support services via our sister company Buoyancy Digital. Their operations chief Becky, brings over 20 years of proven talents with optimizing the digital end user experience to drive sales. She was a co-founder at ARS, one of the first and largest subscription content eCommerce site portfolios & affiliate networks online.
Becky and the Buoyancy Digital team will strategize and build optimized digital marketing infrastructure that blends content with user intelligence, personalization and automation to develop & nurture relationships via digital communication channels until they become profitable.
This offering is agnostic of how the client is sourcing their digital visitors, as well as their specific eCommerce business models & product/service offerings, markets served, etc. For tangible deliverables, they break down into these buckets:
1. Website design or redesign, guided by the client’s existing marketing goals and sales processes.
This includes assessment of current website setup and associated technology & service provider integrations, with a comparison to company goals.
Proposed integrations & changes to sites, systems or landing pages for clients will allow for major client gains in the following areas: improved data and actionable intelligence gathering; greater use of personalization in all client digital touchpoints; expanded use of marketing automation tools, systems and strategy; implementation and/or deployment of conversational interfaces are also included as necessary, to help brands better develop one-to-one relationships with all website & social media page visitors, regardless of which marketing channel drove the user, and thus improve the lifetime value of your customer relationships.
2. Paid media campaign augmentation: includes assessment, optimization or fresh creation of landing pages (designed to convert on your campaign objectives) integrated with a CRM (customer relationship management) platform to collect intelligence that your company can act on today to improve site output.
Proposal and implementation of CTA (call to action) supporting mechanisms: dependent on campaign objectives (lead collection, point of sale, click to call, etc.). It includes bespoke marketing tech stack to measure and optimize campaigns.
Automated relationship nurturing to move users closer to finding value worth paying for whatever you are selling.
3. Funnel implementation: translate the sales process to well designed user experiences that create and build the necessary relationships to convert causal visitors into customers.
Funnel steps and transitions are guided by company sales process, strategies, and goals.
4. Digital relationship management: using communication channels such as email and messenger services to nurture relationships, and thus increase client engagement, CTR, & to meet and exceed sales/revenue objectives from your existing client base, across all channels of communication.
Talk to us. We’ve built, managed and/or improved upon site performance for clients across the Internet since it’s commercial inception in the 1990’s. We are no-bull, get into the weeds operators with over 60 years experience in the field. We can recommend, implement, optimize and report on the success of conversion and customer engagement solutions tailored to your specific brand situation and driven by data & experience.
Contact Becky & the team now via: [email protected] and at BuoyancyDigital.com
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May
11
Cyber Stampede Digital Media and Buoyancy Digital Support Military History Publisher Monroe Publications
In tandem with our longtime sister company Buoyancy Digital, Cyber Stampede Digital Media is proud to support the SEO efforts for military history publisher Monroe Publications & its’s World War II Comix imprint.
Click for more information on Monroe Publications
Check out their portfolio of full color World War II Comix, available in digital and print formats.
Jan
18
Branding and Marketing are Everything
When it comes down to that major decision as to who you will entrust with your branding or Marketing requirements, it is very important that you make the right selection.
I recently stumbled upon “The Lindstrom Company” headed by Martin Lindstrom for who is a Branding Expert and Consultant of Neuro-marketing for both Corporate and Consumer Branding, as well as he just happens to be a New York Times and Wall St Journal Best-selling Author. Martin Lindstrom is one of the world’s premier (and toughest) brand building experts – advising Fortune 100 brands from the Coca-Cola Company to Nestle to Red Bull on how to build future-proof brands.
Lindstrom is the recipient of TIME Magazine’s “World’s 100 Most Influential People” He is a New York Times and Wall St Journal best-selling author of six groundbreaking books on branding, including Buyology: The Truth and Lies About Why We Buy, BRANDsense and Brandwashed. Martin Lindstrom has carved out a niche as a global expert and pioneer in the fields of consumer psychology, marketing, brands, and neuro-scientific research.
Feb
24
CyberStampede Launches New SEO/SEM Brand
LAS VEGAS — CyberStampede has announced the soft launch of a new brand and domain, SEOandSEMServices.com.
SEOandSEMServices.com is not only desktop friendly but also mobile responsive to expand on the traditional SEO services CyberStampede offers.
CyberStampede through the years has established itself as a premium source for SEO/SEM and social media support for numerous industries ranging from consumer electronics to not-for-profit organizations to adult entertainment firms based worldwide.
The company offers support for everything social media-related, including online reputation management, for the Twitter, Facebook, Pinterest, YouTube and Instagram platforms. It also provides pay-per-click service and ethical link building support.
CyberStampede currently provides SEO support for adult entertainment clients Playgirl and Solstice Productions’ Men4RentNow.com, as well as the largest LGBT online publication, CyberSocket. The company’s roster of previous clients includes Scores, Private Media Group, Evil Angel and Pink Visual, as well as the Japanese division of Sanyo.
In 2012, the Association of Sites Advocating Child Protection (ASACP) named CyberStampede’s Rodney Thompson the winner of its annual Service Recognition Award for 2012.
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Apr
18
Which SEM advertising platform is good for you?
Picking the search engine you want to advertise on is often a very difficult choice. Most people will pick by personal preference or by knowledge of current traffic share the search engine holds. Google generally being the most popular. I found after working for a search engine (which I will not name) that most advertisers won’t take into consideration the content networks behind the search engine they’ve chosen. For example the websites I recognize at first glance in the Google platform are:
Some of these sites may not be the best choice for you however the traffic from Google.com may suffice for you and your business; given the fact that there are 3 Google products in the top 5 most visited sites on the internet Google.com being number one. If you are looking for a specific audience then you may want to look into content advertising. This requires very relevant ads, which means you should have an SEO expert hired. I know from personal experience that the advertisements on the Bing.com content ads system require the utmost relevancy. Some people may be weary of the Microsoft adCenter platform because of the lower share in search engine traffic. Keep in mind that it is a fair playing field and each platform has its pros and cons. The adCenter platform serves ads for the Yahoo search engine as well because of an agreement that was made years ago.
Microsoft also paid $240M for a 1.6% share in Facebook which allows them to sell internet ads for Facebook outside the United States as part of the deal. Bing search also provides all search results on Facebook.com as well, apart from this fact they have quite a reputable content network as well which includes:
- Wall Street Journal
- MSNBC
- Fox Sports
- PC World
- Ebay (Yahoo)
View the Microsoft Content Network
You may also find these article of interest:
Rumors of Microsoft purchasing Adobe
Adobe purchase of Omniture (Formerly owned by Yahoo)
Yahoo-Microsoft Search Deal: The Key Facts
Microsoft buys stake in Facebook
List of acquisitions by Google
Alexa Top 500 Sites on the Web
My intention in this brief article is to have no bias, and hope that all the information provided can help you choose the right advertising tactics for your business. If you have any questions please feel free to email me at my website. Here are the links to the advertising platforms discussed in this article:
